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THIS WEEK
Official announcementGTA VI: The Album is official.Read the week
VICE SIGNAL / BUSINESS

Big worlds.
Real numbers.

Follow Take-Two on the market. Understand the company behind Rockstar, and the scale of Grand Theft Auto.

01 / ON THE MARKET

Take-Two Interactive

TTWO represents the whole group.
Rockstar has no separately listed stock.

NASDAQ: TTWO · USDProvider feed · quotes may be delayed

Connecting to the market chart…

The widget supplies prices, percentage changes and market status. A quote is not company income. Stock data can be delayed; TradingView data terms.

02 / RESULTS & OUTLOOK

What is reported.
What is projected.

All amounts below are US dollars.
Take-Two group figures, not Rockstar-only figures.

REPORTED · FY2026

The last full financial year

1 April 2025 – 31 March 2026 · published 21 May 2026

GAAP net revenue
$6.656bn
Net Bookings
$6.721bn

Annual totals cover twelve months. The latest Q1 cards above cover three months; their sizes should not be compared as like-for-like growth.

GUIDANCE · FY2027

Management’s outlook

Year ending 31 March 2027 · issued 7 August 2026

GAAP net revenue
$7.9–8.1bn
Net Bookings
$8.0–8.2bn
GAAP net income
$104–143m

These are forecasts, not money already earned. Management expects Rockstar to account for approximately 37% of group Net Bookings in FY2027; that is a projected mix, not Rockstar’s reported revenue.

Revenue

Sales recognised under accounting rules during a stated period. It is measured before all the costs needed to reach net profit.

Net Bookings

Take-Two’s operating measure of products and services sold digitally or sold-in physically, plus licensing, merchandise, advertising and other revenue. Timing can differ from GAAP revenue.

Net income / loss

The bottom-line accounting result after expenses and other items. A company can report substantial revenue and still make a loss.

84%

Recurring consumer spending represented 84% of group Net Bookings in Q1 FY2027. Separately, GTA-series recurring consumer spending grew 3% year over year. Neither figure gives a standalone GTA profit total.

03 / SALES MILESTONES

The long game.

Cumulative worldwide units sold-in.
Published in the August 2026 investor presentation.

Grand Theft Auto VOver 230 million

Cumulative units sold-in

Lifetime · as of 2026-08
Grand Theft Auto franchiseNearly 475 million

Cumulative units sold-in

Lifetime · as of 2026-08
Red Dead Redemption 2Over 87 million

Cumulative units sold-in

Lifetime · as of 2026-08
Red Dead Redemption franchiseNearly 116 million

Cumulative units sold-in

Lifetime · as of 2026-08

“Over” and “nearly” are the company’s qualifiers. Franchise totals include individual titles: do not add GTA V to the GTA franchise total. Sold-in units are not a live count of players or consumer purchases.

FROM THE ARCHIVE / 2013

GTA V passed $1 billion in retail sales in its first three days.

Take-Two’s historical announcement measures worldwide retail sales. This was not a $1 billion profit figure, and it is not a forecast for GTA VI.

04 / SPENDING & INVESTMENTS

Where the disclosures lead.

Expenses, assets and acquisition values
answer different questions.

US dollars · Take-Two consolidated figures · Q1 FY2027 / 30 June 2026 as specified.
Reported measureAmountPeriod and interpretation
Selling & marketing expense$369.7mExpense during Q1 FY2027

Group-wide promotion and selling costs. This does not reveal the GTA VI marketing budget.

Research & development expense$273.8mExpense during Q1 FY2027

Group R&D expense. Not a standalone figure for Rockstar or for developing GTA VI.

Software development costs & royalties$135.1mPart of Q1 FY2027 cost of revenue

Costs recognised in this quarter. Distinct from the software assets below.

Current software development costs & licences$36.0mBalance-sheet asset at 30 June 2026

A balance at a date, not money invested in the quarter.

Non-current software development costs & licences$2.395bnBalance-sheet asset at 30 June 2026

A group-wide asset balance. It cannot be presented as GTA VI’s development cost.

Selected publicly announced deals

A disclosure timeline, not a complete list of every private investment or contract.

Take-Two → Zynga

≈$12.7bn
Announced enterprise value

The mobile acquisition expanded Take-Two. The transaction combined cash and shares; the headline value is not an all-cash Rockstar investment.

Rockstar → Cfx.re team

Not disclosed
Financial terms not announced

The team behind FiveM and RedM joined Rockstar. The confirmed roleplay relationship does not establish a feature list or launch date for GTA VI Online.

Take-Two → Gearbox

$460m
Announced consideration in Take-Two shares

Gearbox joined the 2K organisation. Take-Two later disclosed 2,830,084 shares issued at completion. This is a group acquisition, not a Rockstar studio purchase.

Rockstar → Video Games Deluxe

Not disclosed
Acquisition announcement

Rockstar announced the acquisition of the Australian development team and its renaming as Rockstar Australia. No purchase price was disclosed in the announcement.

05 / GTA MARKETING WATCH

The rollout around the game.

Open News & debates
VICE SIGNAL / EDITORIAL ASSESSMENT

Three things to watch together

  1. Execution: release dates and the product delivered can matter more than the volume of promotional posts.
  2. Commercial mix: recurring spending, catalogue titles, 2K and mobile all contribute to Take-Two. TTWO is not a pure GTA VI sales tracker.
  3. Expectations: a share-price move cannot be attributed to one trailer without evidence. Broader markets, company guidance and expectations can move at the same time.

This is an editorial framework for reading the public record, not a price target or a recommendation to buy or sell.

06 / THE LIMITS OF THE PUBLIC RECORD

Unknown is a useful answer.

No simulated earnings counter.
No invented budgets.

Rockstar / GTA profit and revenue

The latest public group report does not provide a complete standalone Rockstar or GTA income statement. TTWO also includes businesses such as 2K and Zynga.

GTA VI development and marketing budget

No verified standalone budget is disclosed in the reviewed company reports. Viral billion-dollar claims are not reported financial results.

Live sales, preorder counts and GTA+ subscribers

No public, verified real-time feed supplies these totals. Published franchise milestones arrive periodically. A missing figure means not disclosed, never zero.

GTA VI commercial results

As checked on 15 September 2026, the announced release is still ahead. There are no post-launch GTA VI results to report. Preorders, forecasts and eventual sales are different measures.

Every investment, deal and security cost

This page tracks disclosed deals and group figures. Private contract terms, complete studio spending and an annual Rockstar-only security budget are not publicly itemised.

Financial reporting checked against the latest available company releases on 15 September 2026. This editorial check date is separate from the quote time shown by the market provider.

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